Content theories explicate those detailed entities that persuade the character of a person at work. These theories are connected with ascertaining people’s desires and their virtual intensities, and the aims and objectives they entail with the aim of filling these needs. Content theories stress on the disposition of requirements and what prompts the individual. Examples of content theories include: Maslow, Alderfer, Herzberg and McCelland.
Contrariwise, process theories ascertain the association amid the vigorous variable that structures motivation. These theories have to do more about in what manner performance is introduced, engaged and continued. Process theories highlight the authentic practise of motivation. Main theories underneath the heading of process theories are: expectancy theories, equity theory, goal theory and attribution theory.
Vue is a lively business where they presume their employees to seize factual responsibility. Their methodology is casual; nonetheless their principles are tremendously extraordinary. It is their aim to create surroundings for the employees as entertaining, pleasant and gratifying as possible. Their ethos is exceedingly wide-ranging and they incite their people to communicate with their notions concerning by what method the company can construct a Vue encounters be enhanced for clients and employees identical. They organise employee forums which are held regularly from all levels of the company in which they debate in issues that affect them all. They propose an operative way for people to get draw in the system the company is managed. As an organisation, it is their target to nurture a labour force that is in cultural terms conscious of the varied societies they assist. They enthusiastically raise a nature in which all workers have a chance to interpose, understand, develop and progress. They also offer rewards and training for future developments. Rewards includes contributory pension, free uniform, private medical insurance, life assurance, tuition support, family friendly benefits and up to 33 days’ holiday a year and other financial rewards.
Linking back to the way Vue motivates their employees, I believe that the Vue management utilises expectancy theory as for the reason being that they have rewards available in every good performance each employee achieves. Expectancy theory is based on how the people are induced by the predictable outcomes of their actions. Motivation is an act of the association amongst exertion consumed and professed intensity of enactment, the anticipation that rewards will be connected to each accomplishments and the hope that rewards are obtainable. Vroom stated three key variables of expectancy theory which are valence, instrumentality and expectancy. The theory is initiated that people favour assured results as of their performance upon others. They expect outlooks of fulfilment ought the ideal result to be attained.
In conclusion, expectancy theories are not straightforward to comprehend or to relate being as there are a lot of further variables which modifies performance at work. However, it attracts awareness to the difficulties of work motivation in the labour condition and aids to detect glitches in enactment. Expectancy theory specifies that managers be duty-bound to consider upon the custom of rewards suitable in terms of staff’s act by means of conclusions with prohibitive valence must be depleted as an inducement for enhanced performance. In addition to this, managers must endeavour to verify strong interactions concerning rewards and efforts, as supposed by the employee. Organisations will also need to look upon other process theory such as equity and goal setting theory which might suit the way they motivate their employees and to make them improve their performance.
References:
Mullins, L.(2010) Management \7 \organisational Behaviour : ninth edition. Harlow : Pearson Education Limited
Bruce,A.,Pepitone,J.(1999)Motivating Employees. United States of America - the McGraw Hill Companies,Inc.
Williams,R.(2002)Managing Employee Performance:Design and Implementation in Organizations.London: Thomson Learning.
The Rain Maker Group. (2005).How You Can Better Motivate Employees? [online]. Available from: http://www.therainmakergroupinc.com/add.asp?ID=50 [ Accessed on 13 December 2011]Vue Cinema Website . People with a different VUE [ online]. Available from: http://www.vuecareers.com/about_us02.htm [ Accessed on 13 December 2010]
Naseebullah,A . Motivation 4 [online]. Available from: http://www.scribd.com/doc/13639579/Motivation-4 [ Accessed on 13 December 2010]
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